![]() ![]() ![]() Through the 1990s and early 2000s it was about co-writing, remixing, polishing, positioning, scheduling and media training. ![]() This is in stark contrast to the way in which commercial music has become over the past twenty years or so. They are about a constant steam of moments and experiences some polished, some not but all part of an ongoing dialogue with their audience. They are not about three or four promo videos uploaded in sync with an album cycle every eighteen months or so. This is something the post-YouTube generation have recognised intuitively. It draws his audience closer to the creative process and becomes a part of the conversation with his audience and amongst his audience and that conversation is an art form itself. Perhaps untitled unmastered goes some way to help redefine what makes great art in the modern world. The New Yorker went as far as saying it “ reads as evidence of a Post-Impressionist sort of self-awareness”. Releasing unfinished demos is nothing new, but what made this collection stand out was the manner in which it provided a glimpse into the creative process of Kendrick Lamar. My social media feed over the past few days has been dominated by Kendrick Lamar and his “ untitled unmastered” EP, which was also unannounced. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
December 2022
Categories |